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The 2026 Global Study Tour Suppliers Procurement Conference was successfully concluded at Renaissance Shenzhen Bay Hotel from March 5 to 6. Hunter participated in this ideological feast gathering more than 2,000 tourism industry peers throughout the event. Focusing on the three core tracks of study travel, high-end customized travel, and the new global cultural and tourism ecosystem, Hunter has completed in-depth connection from trend insight to business implementation. 

With the core theme of "From scale competition to value competition", this forum designed seven segmented tracks covering key areas such as senior tourism, customized travel, study travel, and customer acquisition via new media, getting straight to the essence of tourism business operation. On-site guests conducted in-depth discussions around the four major themes of "New Paradigm, New Ecosystem, New Practices, New Technology". They not only reviewed the development trajectory of the industry, but also predicted its future growth direction, providing key guidance for Hunter to deeply cultivate the high-end customized travel and study travel businesses.

With the core theme of "From Scale Competition to Value Competition", this tourism forum set up seven tracks covering key areas of the industry. Guests conducted in-depth discussions around the four major themes, providing core guidance for Hunter to deeply cultivate high-end customized travel and study travel businesses.

Core Gains: Three New Business Directions Identified
     For study travel , we will strictly comply with the new 2026 edition contract regulations, and drive the transformation from standardization to customization, and from shallow sightseeing to in-depth experience. We will create themed products featuring "Global Civilization + Scientific and Technological Enlightenment", enhance distinctive experiences, and meet the growth needs of parent-child families and teenagers.

For high-end customized travel, we will anchor the "From Local to Global" growth path. Relying on the advantages of the Greater Bay Area, we will dig deep into Shenzhen's local resources to create featured routes, while expanding global destinations and improving the full-process service system.

Grasping the two-wheel driven trend of technology and compliance, we will implement three major initiatives: AI empowerment across the entire business process, strengthened compliance management, and the construction of a closed-loop full-domain service system.

     Three Key Milestones Completed During the Conference:

• Reached preliminary cooperation intentions with 3 global study travel suppliers;
• Optimized the 2026 product brochure, with more than 10 new global destination routes added;
• Coordinated with Shenzhen's local cultural and tourism resources to prepare for featured themed events, enriching the dimensions of our product portfolio.

As the core city of the Greater Bay Area, Shenzhen is both a frontier for tourism industry innovation and a key hub for linking global cultural and tourism resources. This forum has made it clear to us that the industry is bidding farewell to extensive growth and entering a new stage of high-quality, internationalized and digital development.

As an exhibitor at this event, Hunter actively expanded new customer resources and exchanged insights on Middle East study travel products and tourism market conditions. Looking ahead, Hunter will take this forum as a starting point, continue to deeply cultivate high-end customized travel and study travel businesses, translate cutting-edge trends into high-quality products, convert global resources into customer value, and help more families and customers embark on journeys across mountains and seas, writing a new chapter in the new journey of high-quality development for the tourism industry.